All posts by Kurt

Eight Types of Blog Posts Every Business Should Use

So you sit down to come up with topics for your next couple of blog posts and…nothing. You draw a total blank. Sometimes business blog post ideas come hard and fast like a heavy rain. Other times you have a total mental drought on what to write about next. Don’t sweat it! There are a … Continue reading Eight Types of Blog Posts Every Business Should Use

5 Ways to Revamp Your Social Media Strategy in 2018

With just a few improvements, your social media profiles could become the crown jewel of your digital marketing strategy in 2018. By switching up your approach and committing to a higher level of quality, you could soon be generating more leads, revenue, and interest in your company with minimal effort. The great thing about social … Continue reading 5 Ways to Revamp Your Social Media Strategy in 2018

Thinking About Hiring a Blog Writer? Watch Out for These 6 Common Mistakes

Few business owners have both the time and skill with words needed to do their company blog justice. Business blogs need to look polished and represent the brand well, yet learning to write professionally is a trial-and-error process. Considering all these personal limitations and high expectations, outsourcing blog writing makes perfect sense. But there is … Continue reading Thinking About Hiring a Blog Writer? Watch Out for These 6 Common Mistakes

How to Write Headlines Your Customers Can’t Resist Clicking

In many ways, the headline is the most important part of a blog post or article. Headlines spark action. They can make people click. An eye-catching headline on social media can draw tons of comments — many from people reacting off the headline alone. Headlines can also shape how people digest the message of a … Continue reading How to Write Headlines Your Customers Can’t Resist Clicking

Is Your Company Blog Not Working? Here’s 5 Reasons Why That May Be

Content marketing and blogging have proven to be effective digital marketing methods. Done right, they can generate leads and convert people to the next stage of your marketing funnel. Yet, plenty of company blogs completely struggle to meet their content marketing goals. For one reason or another, they fail to find the right audience — … Continue reading Is Your Company Blog Not Working? Here’s 5 Reasons Why That May Be

The Best Digital Marketing New Year’s Resolutions for Crushing It in 2018

After the last echoes of ringing in the New Year subside, everyone reflects on how to make 2018 better through their own actions. If you’re a digital marketer, this time marks the perfect opportunity to set ambitious goals and pledge to cut out bad habits. To help inspire you to do better in the New … Continue reading The Best Digital Marketing New Year’s Resolutions for Crushing It in 2018

5 Digital Marketing Hard Truths You Don’t Want to Hear

We hope you’re sitting down, because we have something important to tell about digital marketing that will be hard for you to hear. Actually, we have five important things to say, and they’re all going to be bitter pills to swallow. But facing these digital marketing hard truths is the only way to stay afloat … Continue reading 5 Digital Marketing Hard Truths You Don’t Want to Hear

One Habit That Will Immediately Improve Your Online Reputation

Millions of business owners all over the world struggle when it comes to generating a positive image of their company online. Despite their best efforts, they just can’t seem to get momentum behind people expressing positive sentiment. But one simple strategy can change all that: ask for a review. Businesses that consistently ask people to … Continue reading One Habit That Will Immediately Improve Your Online Reputation

8 Secrets of Social Media Marketing That Everyone Misses

Social media marketing sounds simple enough to many newbie business owners, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s something you can manage on your own. But if you … Continue reading 8 Secrets of Social Media Marketing That Everyone Misses